BLACK mobile logo

united states

Actor Morris Chestnut Brings Sable Bourbon to D.C.

August 20, 2026

Actor Morris Chestnut appeared at a Costco location in Northeast Washington, D.C. in August 2024 to promote Sable, a new bourbon brand he co-owns with three colleagues from "The Best Man" film franchise: director Malcolm D. Lee and actors Taye Diggs and Harold Perrineau. The business venture emerged from an idea by Perrineau to honor their nearly 30-year collaboration and the brown spirits their characters frequently shared in the movies during pivotal moments.

Who is affected

  • Morris Chestnut, Malcolm D. Lee, Taye Diggs, and Harold Perrineau (co-owners of Sable bourbon)
  • Shoppers and fans at the Costco store in Northeast D.C.
  • Consumers interested in purchasing the bourbon product
  • The local community covered by the newspaper

What action is being taken

  • The four co-owners are traveling and promoting their Sable bourbon product for several months
  • Morris Chestnut is greeting guests and taking photos with fans at the Costco event
  • Shoppers are sampling the new bourbon at the promotional event

Why it matters

  • This venture represents a successful extension of a nearly 30-year creative partnership into the business world, demonstrating how entertainment industry collaborations can evolve beyond film. The bourbon brand carries cultural significance by celebrating Black brotherhood and friendship while providing economic opportunities for the co-owners. The enthusiastic fan response shows the power of celebrity entrepreneurship and authentic brand messaging that resonates with consumers beyond just the product itself.

What's next

  • No explicit next steps stated in the article

Read full article from source: The Washington Informer